Internet Gold Golden Lines: Aggressive, successful

To say the Internet has become ubiquitous is to belabor the obvious, yet it bears repeating.  For businesses, the Internet has created a significant communications and sales channel, enabling organizations to reach and engage with geographically dispersed consumers, suppliers and business customers in real-time.  In terms of consumers, according to a Yankee Group survey, European broadband users spend more time on the Internet than watching TV. 

An increasing number of companies provide information and conduct e-Commerce over the Internet, and as a result, Internet operations are critical to the commercial and communications operations of most businesses.  Most businesses seek outsourcing arrangements to assure their Web presence because they lack the resources and expertise to develop, maintain and improve the facilities and systems necessary for successful Internet operations.
 
Thus, there is increasing demand for ISPs such as Internet Gold to offer turnkey Internet services, including Web hosting, server co-location, remote account management, e-Commerce and other value-added services.  This, in turn expands an ISP’s potential revenue streams from basic monthly access fees to other fees, including set-up and maintenance charges.

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